Limeroad - SMS for T-Shirt Marketing
Shopping online is a tough job. And that too after giving your mobile number.
You need to keep yourself ready for unwanted, unethical and believe me indigestible text messages that will be sent on your number.
Recently, I happened to shop on www.limeroad.com since I was running out of money and they were giving me some exciting offers. But I never knew that they will give me punishment for my greed in this way.
Why would Limeroad be selecting some 300+ T-shirts just for me? Do they really want to give me importance as their client or they are free just for me to select those golden 300+ T-Shirts which are just for me and that too they will deliver it free for me?
1. It is not suggested to do marketing for survival. Many companies do marketing with deep thoughts which helps them good perception as well as strengthen bond with the brand.
2. Try not to show that you are in need of customer. It might have negative impact on customer’s experience. The value of brand might go down if you show that your are in need of customer.
1. Send realistic messages (SMS) that adds value to customer’s life.